jueves, septiembre 17

JOB OPP - Assistant Media Planner at OMD

Entry level
Marketing and Advertising 
September 16, 2009 by Alison Markatos Alison is a 3rd degree contact

Job Description

We are currently looking for an Assistant Strategist for our LA location. The Assistant Strategist's main role is to work closely with Strategists (also known as "Media Planners" in the industry) in developing and maintaining media plans, while absorbing as much media knowledge as possible.
Responsibilities may include:
* Run syndicated research on the target consumer (using the IMS software program to run MRI, Simmons and other syndicated research) - includes demographics, product usage, media habits
* Gather / compile data to support the media recommendation
* Assist in the execution of the media plan
* Prepare media buy authorizations
* Monitor media expenditures to ensure agency and client budget compliance
* Update client media activity flowcharts
* Participate in brainstorm sessions
* Collect competitive research (via Nielsen AdViews system) and preparing reports


College graduate with a strong interest in a media planning career. Relevant experience (employment or internship) in media or advertising preferred, but not required. Solid written and verbal communication skills are necessary; excellent quantitative (analytical and math) skills desired. Proficiency in Powerpoint and Excel.

Company Description

OMD (www.omd.com) is the largest full service media company in the world, with 80 cities in 55 countries, and over 5,000 employees worldwide. OMD, a unit of Omnicom Media Group, is a leader in all regions and maintains more top market positions than any global competitor. OMD is a part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com). Omnicom is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

Additional Information

  • No third party applications.

Job ID: 749430

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Vincent Hanna
syndicated research
Research Consultants

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